Audience Research
Before starting the pre-production work for thriller opening, I along with my group, prepared a questionnaire which consisted of both close-ended and open-ended questions. This was done to know what age-group liked what sort of movie and to decide which age group we supposed to present our thriller movie to. We chose those questions because they would help us know which social status, location they belonged to and their age as well as sexual orientation. By finding this, we thought it would be easier to narrow down our target audience and make the thriller opening the way they like it.
We got feedback after putting it up as a ‘Facebook note’ and by circulating it via e-mail.
Questionnaire
1. In which age group do you lie in?
Under 16 ☐ 16-18 ☐ 19-21 ☐ 22-28 ☐ 29- 35 ☐ +35 ☐
2. In which ethnicity do you belong to?
White ☐ Asian ☐ African ☐
Mixed :
Asian British (Indian, Pakistani, Bangladeshi, Other Asian) ☐
Black British (Black Caribbean, Black African, Black other) ☐
3. Your gender: Male ☐ Female ☐ Other ☐
4. Your sexual orientation:
Heterosexual ☐ Homosexual ☐ Bisexual☐
5. You consider yourself to be in:
Upper Class ☐ Middle Class ☐ Working Class ☐
6. Where do you live?
Pinner ☐ Wealdstone ☐ Wembley ☐ Harrow ☐
Other ☐ (If chosen ‘other’, please specify....................)
7. Your lifestyle:
How often do you go for movies? ..................
Do you like reading? ...................
Do you like partying/ clubbing? ...............
Watch and play games? ..............
8. What certificate film do you tend to watch?
U ☐ PG ☐ 12+ ☐ 15 ☐ 18 ☐
9. Which genre of films do you like?
Action, adventure ☐ Romance ☐ Horror ☐ Thrillers ☐
Western ☐ Comedy ☐ Science-fiction☐
10. On average, how many films do you watch a month?
0 ☐ 1 -3 ☐ 4 – 6 ☐ 7 – 9 ☐ 10+ ☐
11. When I say 'thrillers', what do you think of? ....................................
12. What would you expect from a good thriller movie? .....................................
13. What is your favourite type of Thriller?
Action – Adventure ☐ Disaster ☐ Historical ☐
Medical ☐ Religious ☐ Psychological ☐ Serial Killer ☐
14. Do you enjoy plot twists and cliffhangers in films?
Yes ☐ No ☐
15. Where do you tend to watch to your films?
Cinema ☐ Rented DVD ☐ Purchased DVD ☐ School ☐
Other (please specify) ☐ ………………………………………………….
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